NewKeys Marketing NewKeys Marketing
Be First in the Home

Capture the Welcome Home Moment

Reach new movers before they even search online. We handle targeting, design, printing and mailing, so your brand is the first thing they see and you can focus on your business.

Example postcard front Example postcard back

How It Works

1) Target

Tell us where you want to grow—our data finds every new mover in your area.

2) Create

Use your own design or have our team craft one. Every postcard includes a unique QR or URL so you can track responses.

3) Mail

We print and mail to new homeowners in your selected area,monthly or per drop.

Postcard Examples

Postcard example
Auto Detailing
Barbershop postcard example
Barbershop
Restaurant postcard example
Restaurant
Pest Control postcard example
Pest Control

WHO WINS BIG
Who It’s For

Categories that see fast, measurable ROI from new-mover campaigns.

Gyms & Fitness Studios

0–30d window

New movers are primed to join in the first month. Be the first offer they see before they search competitors.

Dentists & Healthcare

High LTV

Families switch providers after a move. A single new patient can be worth thousands, so claim them first.

Restaurants & Cafés

60-day trialing

New residents sample local spots fast. Timely offers turn first visits into weekly habits.

Salons, Spas & Personal Care

Offer-driven

Routines reset after a move. A welcome incentive makes you their default provider.

Home Services

High intent

Landscaping, cleaning, pools and pest control - a new address comes with a long to-do list. Be the trusted option at the exact moment of need.

Retail & Specialty Shops

Habit-forming

From furniture to pet supplies, top-of-stack presence turns first purchases into repeat business.

Not listed? Ask if your category qualifies. If new residents buy early, you’ll win big with NewKeys.

Ask About Your Industry

Quick ROI Estimator

Enter your numbers to instantly see projected responses, customers, revenue, costs and ROI.

Get a realistic projection of how your campaign could perform with just a few inputs.

Estimated responses
0
Estimated customers
0
Gross revenue
$0
Mailing cost
$0
Projected ROI
0%
Assumes response rate × close rate × average order value; real outcomes vary by offer/category.
Get Counts & Quote

Why Postcards Work

Cut through the digital noise with tangible mail that people notice, remember and act on.

66%

of U.S. households read or scan advertising mail.

84%

of marketers say direct mail delivers their highest ROI.

21% less

cognitive effort than digital; more memorable and motivating.

85%

of marketers agree direct mail has the best conversion rate of any channel.

See sources
  • USPS Household Diary Study FY2022: 50% read, 16% scan ad mail (66% total).
    Source
  • Lob 2024 State of Direct Mail Marketing: 84% report direct mail provides the highest ROI.
    Source
  • Canada Post A Bias for Action: 21% less cognitive effort; higher motivation vs digital.
    Source
  • Lob 2024 State of Direct Mail Marketing: 85% say direct mail delivers the best conversion rate.
    Source

Success Stories

Real results from businesses like yours.

Gym & Fitness success
Jen, Gym Owner
Phoenix, AZ

“Our memberships jumped 20% in the first month. NewKeys delivered qualified leads who were ready to join.”

Gyms & Fitness Studio
Dentist success story
Dr. Lee, Dentist
Austin, TX

“We booked more new patient consultations in two weeks than our last 3 months of online ads.”

Dentists & Healthcare
Restaurant success story
Maria, Café Owner
Denver, CO

“Our welcome offer brought dozens of new neighbors through our doors, and most of them have already become regulars.”

Restaurants & Cafés

Trusted by Businesses Across Industries

From retail to healthcare, real estate to restaurants, leaders of all kinds choose NewKeys to grow.

Trusted Partner Proven campaigns
Growth Results Higher ROI
Retail & Services Shops & salons
Home Services HVAC, repair & cleaning
Local Presence Neighbors nearby

Packages

Clear pricing, fast outcomes. We’ll scope add‑ons and customizations during your quote call.

One-time

Launch Trial

$799

Test the waters in a single county. Send up to 300 postcards to movers from the last 30 days and see results fast.

  • Up to 300 movers in one county
  • Movers from the last 30 days
  • One-time postcard drop (all-inclusive: data + print + postage)
  • Basic tracking (personalized addresses + QR/UTM)
Most Popular
One-time

Growth Reach

$1,499

Most popular; balances scale + targeting

  • Up to 750 movers across 1–2 counties
  • Movers from the last 1–15 days
  • Designer Assist included
  • Move Distance filter included
  • Optional Split Campaign (e.g. 2 drops in same month) included
Monthly

Partner Pulse

$2,499 /month

Best for ongoing presence across a market

  • Weekly drops (~300 movers/week, ≈1,200/month) in chosen counties
  • Movers from the last 0–7 days
  • Dedicated designer + monthly A/B testing
  • Priority handling + reporting dashboard
  • Overage: $1.45/mover
Multi‑Market

Custom Strategy

Bespoke Scope

For franchises & multi‑region teams.

  • Unlimited sends
  • Market‑by‑market playbooks
  • Attribution & LTV analysis
  • Dedicated account team

Counts & Quote

Tell us your service areas. We’ll pull the latest homeowner counts and send pricing.

FAQ

Quick answers to the most common questions.

Are you selling lists?
No. This is a full-service direct mail program. We handle targeting, design, printing, and mailing. After each drop, we share the mailed address list solely as a receipt for your records and internal reconciliation.
Where does the data come from?
We source new-mover and new-homeowner audiences from reputable, compliant data partners and refresh them regularly. We’re a marketing service, not a carrier or a data broker.
How fast does mail hit after closing?
Typically within days. We prioritize timely drops so your offer reaches the kitchen counter while decisions are being made.
What does pricing include?
Campaign fee plus print and postage cost. We’ll quote ZIP counts and all-in estimated postage so you have a clear picture upfront.
Can you work with my brand guidelines?
Yes. We’ll match your brand voice, colors, and offer structure. You can provide assets or we can create them.
Do you provide transparency on who was mailed?
Yes. After each drop, we provide a mailed address list for transparency and attribution.
Can I choose specific ZIP codes or neighborhoods?
Absolutely. We can target by ZIP, neighborhood, city, and county to match your ideal customer profile.
How do we measure results?
We can include trackable QR/URLs, promo codes, and drop logs so you can attribute responses to each mailing.